🎁 Global Gift Returns & Resale Map 2025
Every gift tells two stories. One about intention. Another about what actually happens next.
In 2025, unwanted gifts are no longer an awkward secret. They move through return desks, resale platforms, regifting cycles, and sometimes disappear into wasted experiences. Using MAPTHOS, we mapped how the world handles gifts after the wrapping paper is gone.
This is not just retail data. It is a cultural map of value, habits, and second chances.
🇫🇷 Most Returned Gift Categories – France
France shows a clear regional pattern in gift returns. Home decor and apparel dominate returns across most regions, especially in urban and fashion-oriented areas.
Key insight:
- Clothing & shoes lead returns in metropolitan regions
- Home & decor dominates suburban and western areas
- Electronics returns remain relatively low, indicating more deliberate gifting
🇺🇸 Top Returned Gift Categories – United States
The United States reveals a different picture. Returns cluster around large cities and logistics hubs.
Highlights:
- Home & decor is the most returned category nationwide
- Apparel & shoes spike in urban centers
- Electronics returns are concentrated, not widespread
🌍 Gift Resale Age Groups – Global View
Across the globe, the resale economy is driven by age.
Patterns visible on the map:
- 25–34 dominates resale activity worldwide
- 18–24 is strong in emerging markets
- 35–44 leads in regions with family-oriented resale
🌐 Who Resells Gifts – Global Profiles
Different regions produce different types of resellers.
Notable clusters:
- North America: social-commerce sellers and older millennials
- Europe: mixed populations and young professionals
- Asia: students, early career, and urban resellers
- Africa: budget-conscious households and side-hustle workers
🎟️ Most Wasted Gift Experiences
Not all wasted gifts are objects. Many are experiences that never happen.
Global trends:
- Subscription boxes top the wasted list
- Event tickets and classes often go unused
- Travel vouchers fail most in regions with mobility constraints
🔁 Return vs Resell Preference
This map shows a cultural divide.
- North America and Australia prefer returns
- Europe is mixed
- Asia, Africa, and South America lean strongly toward resale
🎁 Most Regifted Gifts Worldwide
Regifting is the quiet hero of gift sustainability.
Most regifted categories:
- Gift cards and vouchers
- Sweets and food hampers
- Home decor and candles
- Books
🌍 What These Maps Really Show
Gift behavior is not random. It is shaped by:
- Logistics
- Digital platforms
- Cultural norms
- Economic pressure
- Age and lifestyle
When you map human behavior, you stop guessing and start understanding.
👉 Explore more at app.mapthos.org
See the world. Map better. Dream big. 🌍✨